Beer X Worldcup Of Ads
The Beer X Event
[edit]We at Parasol played or very own worldcup with some of the best ads. These came from BBH Labs who played the worldcup on twitter. See more here.
Our game: The ad and a story to tell about it was presented. After each matchup viewers voted for their matchup winner on a whiteboard on site. After all ads where seen for the first time the procedure became more quick, eventually revealing a winner at the end for our Berlin island Düsseldorf island each.
Winner Berlin
[edit]Surfer - Guiness
Winner Düsseldorf
[edit]Wazzup - Budweiser
Presentation Slides:
[edit]
The Presentation
[edit]All of you can see the ads and the keynote in the Google Drive - to review the ads and also to play with your homies.