Talkwalker

Benchmark your brand and campaigns with our proven KPI frameworks. Measure sentiment and brand health. Connect social efforts to real business results and provide your management with instant reports.

Topic Analytics

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1. Open Talkwalker https://app.talkwalker.com/app/login
2. Click on 'Open Topic Analytics'

Channel Analytics

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1. Open Talkwalker https://app.talkwalker.com/app/login
2. Click on 'Open Channel Analytics'

Topic/Channel Setup

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1 'Group' per client, 'Topic' per client topic, and 1 'Channel' for every channel needed.

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1. Open Talkwalker https://app.talkwalker.com/app/login
2. Click on settings https://app.talkwalker.com/app/page#/SETTINGS
3. Click on 'Topic/Channel Settings'

Setup Topics

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1. Click on 'Topics'
2. Insert topic name (mandatory)
3. Choose topic color
4. Insert topic description
5. Choose topic group = client
6. Insert topic query
7. Insert exclude from topic
8. Click 'Save'
9. Click 'Preview topic' to see preview of your results

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Setup Public Channels

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1. Click on 'Public Channel'
2. Click on '+ New public channel'
3. Click on the corresponding logo to the channel you want to add.
4. Copy the URL of the channel you want to add.
5. Insert the URL into 'Type here'
6. Click on '+ Add channel'

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Project Setup

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We have 1 project included, as of 20.07.2021.

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1. Open Talkwalker https://app.talkwalker.com/app/login
2. Click on settings https://app.talkwalker.com/app/page#/SETTINGS
3. Click on 'Project Settings'

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Connect to Google Data Studio

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1. Open Talkwalker https://app.talkwalker.com/app/login
2. Go to Analytics
3. Go to Widget
4. Click settings
5. Click Export via Analytics API
6. Kopiere JSON
7. Open Google Data Studio
8. Add Source JSON

Ansprechpartner ist: Elea Quinzler <e.quinzler@talkwalker.com>

Für einen personalisierten Zugang zu Talkwalker , bitte bei unserem Talkwalker Admin melden.

Onboarding Videos: https://drive.google.com/drive/folders/10Fl9x3-2f5otwQD5EzM3XvYkUlnCr8E4?usp=sharing